Sunday, January 31, 2010

Domain Name

You can increase website traffic by choosing a domain name that is SEO friendly.

Only a few years back, you could be a successful entrepreneur without the need of a website. And the reason for this was very simple, before the nineties there was no Internet! With the introduction of the Internet, things changed drastically. And nowadays, it is impossible to even think of a globally successful enterprise that does not have an online presence. But what is more important is the fact, that just the presence of a visually appealing, information rich and well crafted website is not enough to get your company noticed on the internet. It has to be correctly marketed online through certain procedures so that it is prominently indexed by search engines. This is the primary reason why SEO or Search Engine Optimization has become such an important key to Internet business success.

We all know the importance of search engine rankings these days. Therefore, choosing a SEO friendly domain name means that you have started on the right note in the virtual world. One of the crucial roles in search engine rankings is played by domain names related to keywords that focus on your business and website. It definitely goes a long way in attracting target audience, getting increased conversions and generating business.

The process of choosing the right domain name needs careful considerations and deliberations, when you are thinking of starting a new website. And this is especially important if search engine optimization is going to be the main tool for directing traffic to your website. A SEO friendly domain name is one of the key factors that contribute to the success of the website. Therefore, you have to keep in mind the objective of your website and accordingly choose targeted keywords that you are planning to use to get top search engine rankings for your site. Inserting the main keywords of your business into the URL is a good idea. This is because not only is your website theme kept same throughout but Google, too, looks favorably on it.

Now, let us see what the different factors are that can be adopted to make a SEO friendly domain name.

Keywords in the Domain Name...
Keywords play the role of a catalyst in a domain name. Though the keywords themselves do not constitute the entire process of SEO but they definitely contribute in making the entire procedure happen at a much faster rate.

Stick with the .com
Thetop level domain or TLD remains the most popular extension for a domain name. A .com domain definitely allows credibility boost. It is the most widely accepted extension. Of course, we can’t neglect that there are a lot of successful websites that end with a “.net”, “.uk”, or a “.biz”, but at the same time a .com extension by far is the most recalled one. If your business happens to be a new one, do you really want your customers to forget all about you just because they recalled to type in a “.com” instead of your “.edu”, and as a result couldn’t go back to your site! However, there are certain exceptions to this rule, especially if your business is geographically constrained and targets only local customers, in that case a “.au” will work as well.

Shorter and Catchier
It is best to have a domain name that is short and catchy. It is easier for visitors to recall and remember these. And you definitely don’t want a website that loses out on traffic because the domain name is too long, tricky or complicated to remember. Short names can also be typed more easily. Ensure that your domain name is easy to remember and easy to type.

No Hyphens or Numbers
Use of hyphenated or numbered domain names should be avoided. This is because it creates complications. Most often than not such domain names are forgotten easily, because it can’t be recalled where exactly the hyphen or the number has to be placed. You may end up losing your customers to other similar named websites, who do not use a hyphen or a number. And more often than not, hyphenated domain names sound like cheap substitutes of the real thing.

Type-In Traffic...
This is when someone simply arrives at a particular website by just typing what they are searching for in their URL bar, and add a “.com” at the end. And a lot of people actually do that! Therefore, if you can choose a domain name that has an exact match keyword then you have better chances of receiving traffic. Also these kinds of domain names have better SEO benefits going for them.

Choosing a domain name that is SEO friendly can work wonders for your business by attracting lots of visitors to your website. With a heavy inflow of traffic, there are better chances of increases in conversion. All this definitely contributes in making your business a success.

How to make money online?

Here are 5 tips to Make Money Online for you to ponder on:

a. Multiple Level Marketing (MLM) : This program is also known as Multi Level Marketing. You earn commissions from both the membership fees of those people who are part of your down-line, those who were either recruited by you or those who joined your network after you did. Commissions are earned from the monthly sales of the MLM products

b. Online Gaming : There are quite a number of individuals who go online to play a game or two to take their minds off work, have fun and relax. Regardless of whether they are a skilled player or non-skilled ones, they are always up for a challenge playing against players from all over the world. Tournaments and competitions spice up things because winning them would only mean that your were able to play and have fun for free because your winnings would already cover your entrance fees and it came from your winning competitors’ pockets.

c. Pay Per Click Sites (PPCs) : Having a website or a Blog is not a prerequisite to make money using this system. Pay Per Click allows you to earn from this online marketing or advertising program used by both advertisers and marketers to bid on keyword density used to gauge search engine rankings. The price ranges from $0.05 to as high as $1 per click.

d. Affiliate Programs : Earning through this program is through commissions and it can amount to $10,000 to even over $100,000 a month through online affiliate programs. There are a number of people who have given up working in the office to focus on this program in their most convenient time

e. Domain Names : By buying and selling domain names or parking your domain until your blog or website is launched has also made a lot of people a great amount of money from this online venture as well.

A conservative figure that you could earn by venturing on these tips on how you can earn real money from is $10,000 a month. This is of course just a conservative amount. You can earn more if you use your skills online on a full-time basis. But, if you want to take baby steps then at least try it out on a part-time basis, and see how this investment could change your life for the better in due time.